With the wool blend being the go-to suit for men in Australia, many people may have thought they’d have to spend up to $50,000 on a wool jacket.
But according to a new survey, that is unlikely to be the case.
In fact, a survey of 7,000 men found that wool blends are much cheaper than wool suits.
The results were published by the Australian Wool Trade Association.
“The majority of men who responded to the survey indicated that wool suits were not the right fit for them, and that they prefer to go for a wool coat,” the AWTA said.
“Despite this, wool blends offer men the best value for money for a suit.”
The study found that men are likely to choose wool suits because they offer more protection, a more stylish look and feel and more versatility.
“A wool coat is often seen as a less formal piece of clothing, but the truth is it is much more versatile,” AWTAs chief executive David Sorensen said.
The AWTAA also found that while men were buying wool suits at a lower rate than wool coats, they were also purchasing them at a higher rate than the average.
“It’s very likely that wool coats are going to be seen as more fashion-forward than wool jackets,” Mr Sorenesen said, adding that the AWC survey showed that men were also more likely to buy wool suits than wool coat.
The survey also found the majority of Australian men were not worried about the cost of the suit, but rather the time spent wearing it.
“This is because most men are able to wear suits or coats for up to 10 days, whereas many people are not able to,” Mr Acker said.
But what about the benefits?
Wool blends can also be a great investment for men who are considering a change in wardrobe.
“When we asked our members what was the biggest financial benefit of using a wool product, it was a wool mix, which was the most popular choice,” Mr Anstey said.
Mr Sorenson said that when considering buying a wool or a cotton suit, there are a number of benefits to consider.
“Firstly, wool is an excellent fabric, which provides strength and durability, so it provides a lot of insulation and a great fit for men,” he said.
“Secondly, wool products offer protection, which can be a very important factor when it comes to staying cool in summer, and when it’s cold outside you’re less likely to get cold-related injuries,” he added.
“Lastly, wool and cotton products are both affordable and they offer an excellent value, and we’re confident wool and wool blends will continue to provide value for our members.”
Wool blends are made by combining wool, a fibrous material, with a softening agent such as vegetable tannin or other plant-based protein.
The process is not a difficult one, and a machine can be used to create a blend, with each coat containing its own specific blend.
The combination can be bought in many different colours, from grey to a dark grey, as well as from one coat to the next.
Mr Anster said that because wool blends have been around for so long, people should be aware of what is available.
“Wool blends are available in a range of different colours and the main thing that makes them special is their consistency,” he explained.
“Most men can wear one blend or another, so if you’re looking for something different, there’s no need to spend a lot on a whole suit.”
In fact many men who use wool blends, such as those who wear a suit, will find that they can wear it all day.
But for men whose lifestyle is more traditional, a suit might be best suited for work or school, and it might also be good for a casual evening out.
“If you don’t want to spend money on a suit or jacket, you could probably opt for a coat, but it will be more comfortable, because you’ll be able to move around a lot more,” Mr Koeber said.
‘It’s a good fit for me’ The AWC study also found there were some benefits to wearing wool blends.
“There is no doubt that a wool-based suit or coat is more versatile than a wool garment, which is why it is also used by men who live in rural areas,” Mr Mckenzie said.
AWTAS managing director David Sorensey said that while many men had tried wool suits before, the majority had been disappointed.
“They’ve said that they felt like they had lost their identity with their wool suit,” he told ABC Radio.
“What we’re finding is that many men actually think they want to wear a wool shirt and wool suit, because they’re comfortable with that.”
Mr Sorn said that wool and suit brands were being increasingly influenced by fashion and people were being more conscious of